Last year, it was confirmed that it was being tested in the United States, Australia, and Thailand, and it was recently announced that it would be launched in the United States.YouTube Premium Lite Subscription PlanIt is now officially available in the Taiwan market and is priced at NT$119 per month, which is cheaper than the current YouTube Premium plan priced at NT$199 per month.
In the YouTube Premium Lite subscription plan, most video content such as games, fashion, beauty, news and podcasts will not have advertisements, but music, music videos or short video content will display advertisements. In addition, advertisements will also appear when browsing YouTube video columns and using search functions.
In addition to the appearance of some advertising content, the YouTube Premium Lite subscription plan also does not allow for video downloads and background playback, which are currently only available with the YouTube Premium subscription plan.
Google said that YouTube has always been committed to meeting the preferences of diverse audiences and providing flexible product options. The launch of YouTube Premium Lite service in Taiwan will allow more users to enjoy a less interruptive viewing experience and explore the wonderful content of many creators. This program expansion is also expected to create additional revenue opportunities for creators and partners.
