In an interview at Gamescom 2023 this year, Phil Spencer, head of Microsoft's Xbox business, revealedThe earliest will be in 2024Provides a game software market on mobile platforms, and recentlyIn an interview with Bloomberg NewsIt also stated that it has started to build this software market service and has begun to contact external partners.
However, Phil Spencer said that the specific launch time of the software market has not yet been confirmed, but it should be faster than expected.
At the same time, Phil Spencer believes that the current mobile game software market has been monopolized by Apple and Google for a long time, so he expects to join the market competition through the Xbox brand, while also achieving Microsoft's development goal of laying out the game market on multi-screen devices.
Prior to this, Microsoft had proposed a cross-screen gaming experience, which included using cloud streaming technology to realize the ideal of playing 3A-level games on mobile devices. At the same time, game progress can be shared between different devices through cloud synchronization, allowing players to use various devices to play the same game in different environments, rather than being limited to specific devices.
Therefore, in Phil Spencer's opinion, mobile platforms will become an important key to the future development of the game market. However, it is not as simple as just bringing games to mobile platforms, but allowing players to play the games they want anytime and anywhere.
Currently MicrosoftAlready owns all Activision Blizzard assets, which includes mobile game content including King, which also gives Microsoft greater confidence in its layout in the mobile game market.
