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Home Market dynamics

The new iPad and the Vision Pro that will be launched in the market early next year are obviously not going to be the next growth drivers for Apple.
But the new Apple Watch and the long-rumored Apple Car may become key products for Apple to change the market

Author: Mash Yang
2023-11-06
in Market dynamics, Smart wear, Life, Hard body, apple, Topics
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OnThe new issue of the "Power On" columnBloomberg News reporter Mark Gurman believes that Apple is announcingLast quarter's financial resultsAfterwards, it was shown that new iPad models would not be released until at least the first quarter of next year. At the same time, it was also expected that the virtual vision headset Vision Pro would start selling on the market, but these obviously would not become Apple's next growth momentum.

The new iPad and the Vision Pro that will be launched in the market early next year are obviously not going to be the next growth drivers for Apple.

Mark Gurman stated that Apple still needs a major update to drive significant sales and profit growth. Even though the Vision Pro virtual reality headset will go on sale early next year, its high price of $3500 will make it difficult for the general consumer market to attract significant changes, so the actual impact will be relatively limited. The new iPad models released next year are expected to be relatively simple, with standard upgrades to hardware specifications such as the processor, without significantly changing the user experience. Therefore, the profit impact for Apple is expected to be relatively limited.

However, Mark Gurman expects that the 10th Apple Watch, which will be launched next year, will bring some changes in the user experience, thereby creating a new direction for the development of smart watch applications.

Among them, the new Apple Watch will have enhanced blood pressure measurement and sleep management functions as previously rumored. Apple is also expected to launch a paid health application service for iPhone and Apple Watch. It may even add a non-invasive blood sugar measurement function to the Apple Watch, making it easier for people with conditions such as diabetes to track their personal health status.

There is still no concrete news about Apple's long-rumored vehicle product "Apple Car". Although there were previous reports that Apple might announce this product as early as 2024 or 2025, it seems that it will take a lot of time. In addition, a lot of focus is expected to be placed on Vision Pro next year, so the vehicle product will obviously be delayed again.

Tags: appleApple CarApple WatchVisionPro
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Mash Yang

Mash Yang

Founder and editor of mashdigi.com, and student of technology journalism.

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