In addition to LG's preparations to apply the roll-up screen design to mobile phone products, Samsung also plans to launch a roll-up screen this year.More foldable, sliding, or scrollable screen designs.
Earlier, when announcing the fourth quarter financial results for fiscal year 2020, Choi Kwon-young, senior vice president of Samsung Display Business, revealed that this year the company will expand the application of foldable designs in small and medium-sized screens, thereby expanding its leading position in foldable screen phones.
Prior to this, Samsung has launched the Fold design that folds left and right, and the Flip design that folds vertically up and down. This year's goal will be to add more foldable screen usage modes, including sliding and scrolling usage modes, as well as more concave folding design styles.
In addition, new screen designs will also incorporate more variable refresh rate designs, which will also continue to reduce screen display power consumption. For example, the Galaxy S21 Ultra launched this year, Samsung adopted a low-power design to reduce the overall power consumption of the screen.
As for large-size screens, the company will continue to develop new quantum technology displays (QLED Displays). At the same time, the LCD display business, which was originally scheduled to be terminated last year, is currently continuing production in response to market demand.
The market has begun to adopt scroll-type mobile phone designs. The screen display area can be expanded by sliding horizontally, and the normal mobile phone usage mode can be restored at ordinary times. OPPO has recently demonstratedOur designs, and LG also demonstrated it during CES 2021 earlier this yearA phone called FoldableEven TCL has demonstrated its panel factory CSOTScroll-style mobile phone design.
In addition to announcing more designs with foldable, sliding or rolling screens, Samsung is also preparing to provide foldable display panels to Chinese brand mobile phone manufacturers this year to expand the market for foldable screen mobile phones and accelerate the popularization of such mobile phone designs.
