Regarding this publicationiPhone 11None of them have added support for 5G connection function. Apple CEO Tim Cook said, as the market has previously said, that the 5G connection application market is still not popular, and emphasized that the existing 4G connection application market still has considerable development potential.
In fact, judging from the current development of 5G network applications, 5G network applications are still not popular at this stage. Even though the 5G network charges currently being promoted are not too expensive, they are still not affordable compared to the existing 4G network charges. Therefore, many people believe that it will take at least until mid-2020 for XNUMXG network applications to become popular.
In addition, a large proportion of 5G network technology is still related to 4G networks. Therefore, even if 5G networks are widely promoted in the future, 4G network applications will continue to develop in the market and will not be directly replaced by 5G networks.
Therefore, given the current development situation, Apple naturally believes that there is no need to rush into the 5G connectivity market too quickly. It is actually relatively beneficial to continue to explore more development possibilities in existing 4G network applications. Therefore, there is no need to deliberately create 5G connectivity application specifications in order to rush.
In fact, judging from past product designs, although Apple is sometimes the first to introduce new designs to the market, such as the use of nano SIM cards and fingerprint sensors, it also adjusts the original design to meet certain needs. For example, in order to pursue a thinner body, better waterproof effect and larger battery capacity, it eliminated the 3.5mm headphone jack. However, this also indicates that outputting digital audio through Lightning or using headphones via Bluetooth connection would be a better usage mode.
However, Apple rarely uses flashy designs for product promotion. Instead, it often focuses on improving the user experience based on existing designs. Therefore, given that 5G connectivity is not yet widely available in the market, Apple is naturally not in a rush to introduce 5G connectivity features.
Regarding the new iPhone's pricing, the iPhone 11 is even lower than the iPhone XR when it was first released last year. The simultaneous introduction of trade-in and installment payment options makes it easier for users to purchase a new phone based on their needs. This also increases the recycling rate for older iPhones, boosting Apple's recycling efficiency and driving new phone sales. Current market statistics show that many consumers are already inclined to purchase the iPhone 11, but a significant number also indicate plans to purchase the iPhone 11 Pro or iPhone 11 Pro Max.
In addition, in response to the outside world's comments on Apple's current lack of innovation, Tim Cook believes that Apple's greatest advantage lies in integration. For example, it has software and hardware design capabilities and can integrate all resources to provide users with a better user experience on its products.
