Although Apple did not add the sideloading feature in the iOS 17 update to make it easier for users to download and install third-party apps that are not available on the App Store, in order to comply with the EU Digital Markets Directive (DMA), Apple may open this feature in the first half of next year.
In previously disclosed statementsCraig Federighi, Apple's senior vice president of software engineering, said Apple may eventually yield to EU regulators and implement sideloading of third-party software in its operating system. However, Apple has not yet released details of this feature or explained how it will adjust its operating system design to comply with EU regulations.
According to Bloomberg News reporter Mark GurmanRefers toApple plans to allow users in the EU to install third-party apps that are not listed on the App Store through a highly controllable design. At the same time, in conjunction with the operating system adjustments, Apple also plans to adjust the App payment method. As for this update, it is likely to be launched with the expected launch ofiOS 18Launched together.
In addition to the EU, the United States may also pass legislation to require Apple to open the sideloading function to prevent Apple from monopolizing the market through the App Store. This situation may also prompt more countries and regions to follow up and make the same request, forcing Apple to adjust its existing App Store operating model.
Before this, Apple has always opposed the use of third-party apps through sideloading because it may cause greater privacy and usage safety issues. It also emphasizes the strict App Store listing review policy to ensure that the apps downloaded by users are safe and worry-free.
But even though Apple emphasizes that allowing side-loading installation will create greater security risks, it is obviously a change that must be made under EU regulations. Otherwise, it will face a fine of 20% of its global revenue from the EU. However, if users are allowed to install and use third-party apps through side-loading, Apple may also lose a lot of platform service fees or service revenue sharing. Therefore, Apple may still come up with other ways to ensure profitability.
