wall street journalThe report stated that Google plans to follow the practices of Apple and Amazon and add a channel store design to the YouTube service to make it easier for users to subscribe to streaming video services.
According to the description, Google may add more streaming video services to the YouTube service, following the cooperation model of Apple TV, Prime Video and many streaming video services, making the YouTube TV service a larger content aggregation platform.
The YouTube TV service, which currently costs $64.99 per month, has already partnered with content companies such as HBO, AMC+, and Showtime. Google obviously hopes to add more content cooperation models to YouTube, such as allowing users to watch free content or preview content to attract more people to pay subscriptions, and then share revenue with streaming video companies in varying proportions.
For users, they only need to use YouTube services to watch a variety of audio and video content on a single service platform. Compared with the usage mode that requires switching between different subscription services at the same time, the entire user experience will be simpler.
However, this cooperation is currently limited to the United States, which is obviously related to content licensing, revenue sharing and splitting.
