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Home Market dynamics

OPPO's Chief Product Officer, Pete Lau, hinted at a new foldable phone, but it's unclear if it will be under the OnePlus brand.

Author: Mash Yang
2022-08-15
in Market dynamics, 手機, Life
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OPPO launched a foldable phone at the end of last year.Find Womenafter,Many opinionsOnePlus, which has been merged into the OPPO brand, is expected to release a foldable phone as well. Pete Lau, who has returned to OPPO as its product chief, recently shared a set of parts on Twitter that appear to feature a foldable mechanism, seemingly hinting at a new foldable phone.

OPPO's Chief Product Officer, Pete Lau, hinted at a new foldable phone, but it's unclear if it will be under the OnePlus brand.

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However, Liu Zuohu did not hint at what product this part will be used for, so it is impossible to guess whether it will be used in OPPO or OnePlus brand products.

Prior to this, OPPO had revealed that it would strengthen its layout in the foldable screen mobile phone market and would continue to study what kind of foldable user experience could change the existing mobile phone usage mode and bring a more convenient operating experience.

If the OnePlus brand was merged into the OPPO system last year and maintained independent operations, thereby targeting different markets and product development strategies, perhaps the company would also target a differentiated market layout for its foldable screen mobile phone products under different brands, or even create a more unique foldable screen mobile phone product by leveraging the OnePlus brand spirit.

What do you think this is? 😉 pic.twitter.com/vrT2pzQ7jX

- Pete Lau (@PeteLau) August 12, 2022

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Tags: Find Womenfoldable phoneOnePlusOppoone plusFoldable mobile phone
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Mash Yang

Mash Yang

Founder and editor of mashdigi.com, and student of technology journalism.

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