According to HMD Global, since it holds the exclusive right to use the Nokia brand, it is not positioning itself to return to the market, and therefore will not consider resuming Nokia's use of the Lumia brand in the future.
From HMD Global's perspective, obtaining the exclusive right to use the Nokia brand does not mean reviving the Nokia brand. Therefore, it will not deliberately take back the brand that Nokia previously held. Instead, it will use the form of "Hello, Nokia" to allow Nokia-branded mobile phones to attract market attention again.
HMD Global announced that it will start selling in Taiwan from now onNokia 6 is positioned as a mid-range model, and emphasized that in the future, Nokia will continue to attract the consumer market with its brand, product manufacturing quality, and people-oriented user experience. It also revealed that it will gradually launch more models to meet consumer needs. Of course, it does not rule out the launch of high-end flagship models. Even the replica Nokia 2.5, which is currently unavailable in Taiwan due to its only 3310G network specifications, may also launch suitable new models in the future to respond to market demand, but it is not certain whether it plans to do so.Release a 3G version, or replace it with a feature phone that matches the 3G specification..
Regarding obtaining the rights to use the Nokia brand, HMD Global emphasized that it maintains close cooperation with Nokia, Google and Foxconn, hoping to attract more young users by awakening the consumer market's memory of the Nokia brand.
※Related links》
- Nokia 3 and Nokia 5, both full of Nokia style, were announced simultaneously, and Nokia 6 entered the global market.
- Nokia 3310 returns with a rounder design, maintaining low price and durability
- The chances of the remastered Nokia 3310 being launched in Taiwan are low, but it is possible to meet the demand through other means.
