Netflix RecentQuietly updateThe iPhone and iPad versions of the app directly link to external pages within the app, allowing users to complete registration and subscription on the external page and then return to the app to use the service.
Although there are no significant changes, the design uses the iOS API for reader apps provided by Apple, formally turning the Netflix service into a "reader". This complies with Apple's recent regulations in response to the ruling of the Japan Fair Trade Commission, allowing reader-type apps to conduct transactions through third-party payment services, thereby avoiding the situation where high commissions must be paid to Apple for transactions within the app.
Prior to this, although Netflix used Apple's designated transaction services in the iOS version of the app in accordance with Apple's regulations and allowed Apple to collect commissions on the grounds of App Store service usage and maintenance, it also urged users to complete registration and subscription directly on the official website, that is, to avoid completing transactions directly in the app, thereby avoiding Apple's commission.
Since Netflix currently has more than 2 million users in the global market, even if only a portion of them are users of the iOS app, the cumulative commission fees paid to Apple are considerable. Therefore, Netflix will naturally actively avoid letting Apple take a commission.
However, according to Apple's regulations, even if apps are allowed to trade through third-party payment services in markets such as Japan, South Korea, and the Netherlands, app developers must still pay Apple an App Store platform fee, which includes platform traffic diversion, content promotion, and other fees. Therefore, even if they do not have to pay Apple a transaction commission, most app developers still need to provide27% commission fee, as the cost of promoting the app through Apple's App Store.
Because most independent and small developers rarely have the extra resources to handle transaction cash flow, they will most likely use Apple's transaction services to avoid subsequent troubles. Only large-scale service providers such as Netflix and Spotify have their own cash flow processing capabilities. Therefore, even if they do not use Apple's transaction services, they can still conduct transactions through their own or cooperative services, thereby saving more expenses when paying commissions to Apple.
