E Ink Technology Co., Ltd. announced that its e-paper digital signage, powered by E Ink Kaleido 3 Outdoor technology, has begun to be used for smart parking signs on major traffic routes in Sydney, Australia.
This also marks the first time that an e-paper digital signage display using E Ink Kaleido 3 Outdoor technology has been used in an outdoor traffic sign. It also became the first commercial device, ushering in the color era for outdoor e-paper applications.
This traffic sign, designed by US company Mercury Innovation as the system integrator, not only uses a 13.3-inch electrophoretic electronic paper display (EPD) but also incorporates a solar panel for power supply.
This smart parking sign, which can change parking signs, demonstrates the possibility of balancing digital transformation and net zero carbon emissions when managing on-street parking in the Sydney area.
"As the world moves toward low-carbon, sustainable digital development, e-paper's ultra-low power consumption and zero light pollution make it the optimal display solution for outdoor billboards," said E Ink Chairman Li Zhenghao. "Building on E Ink's Kaleido color printed e-paper technology, E Ink is committed to developing wide-temperature color e-paper suitable for outdoor applications. This will meet customers' expectations for dynamic display, energy conservation, and zero light pollution in outdoor advertising applications."
"This pioneering effort represents a significant advancement in our long-standing partnership with E Ink," said Enrique Esquivel, Design Director at Mercury Innovation. "Using cutting-edge e-paper as a display interface and our expertise in Intelligent Transportation Systems (ITS), we are establishing a new benchmark for curbside parking management. City officials can dynamically adjust parking signs based on traffic conditions, ensuring riders and drivers remain compliant. Smart curbside parking management revolutionizes the transportation landscape, creating a more efficient and resilient transportation ecosystem for all stakeholders involved."
