Apple did not announce the combination of hardware products and services at its autumn conference as expected by the market.Subscription PlanHowever, Bloomberg News reporter Mark Gurman revealed in his "Power On" column that this "subscription plan" may still be announced to the public in the next few weeks.
Mark Gurman believes that Apple's "subscription plan" will be released as early as this year or next year, and may be announced during the second fall conference scheduled to be held in October this year.
In fact, Apple already makes it easy for consumers to buy products like the iPhone, such as through annual upgrade plans and installment plans, which are almost the same as monthly installment payments.
Market rumors suggest that Apple will launch a new hardware "subscription plan" that will further bundle more Apple services, such as iCloud, Apple Music, or Apple TV+. It can even be seen as an expanded version of the Apple One subscription plan, making it easier for consumers to purchase Apple hardware devices, such as the new iPhone or the new Mac model.
Besides Apple, Microsoft and Samsung also offer similar monthly subscription plans, making it easier for consumers to purchase new devices while also ensuring they'll be buying the same brand the following year, thereby ensuring product loyalty. However, Apple's further integration of its service plans is naturally intended to attract more users.
