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Home Market dynamics

Apple may introduce a new solution in Apple Stores to allow unopened iPhones to be delivered to consumers with the latest software updates.
Possibly implemented through wireless charging and proximity sensing

Author: Mash Yang
2023-10-16
in Market dynamics, 手機, Life, apple, observe
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OnRecent Power On columnsIn the report, Bloomberg News reporter Mark Gurman further revealed that Apple may be preparing a solution that will allow key software updates to be performed directly on new iPhones that have not yet been unpacked, so that software upgrades can be completed in advance before the new phones are actually delivered to consumers.

Apple may introduce a new solution in Apple Stores to allow unopened iPhones to be delivered to consumers with the latest software updates.

It sounds a bit magical, but Mark Gurman said Apple plans to deploy this solution in Apple Stores, allowing brand-new iPhones that have not yet been opened to perform software upgrades wirelessly. Once the iPhone is upgraded, it will immediately shut down. The entire process will not open the iPhone box, so it will not affect the rights of buyers.

The specific method is not clearly stated, but it may be wireless charging through near-field induction, and waking the iPhone during charging to perform the system update. It seems that Apple may deploy this solution in Apple Stores as early as the end of this year, so that new iPhones that have not yet been sold and unopened can obtain the latest software updates.

The reason for doing this may be that there are many problems with the recent software design. Apple hopes that when the product is actually delivered to consumers in the future, it can provide the latest updated software version for use, rather than requiring consumers to download the update themselves after purchasing.

However, it is not yet clear whether this solution will only be available in Apple Stores, or will also be available to cooperative sales channels and telecom operators.

Tags: appleApple StoreiPhoneSoftware updates
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Mash Yang

Mash Yang

Founder and editor of mashdigi.com, and student of technology journalism.

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