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After Yulon Group became the largest shareholder, LINE TAXI changed its name to LINE GO, added car rental services, and expanded airport transfer services.
Emphasizing the concepts of "GO Trust," "GO Convenience," and "GO Sustainability" to promote the LINE GO MaaS ecosystem

Author: Mash Yang
2023-10-02
in App, Market dynamics, Life, network, observe
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In June this year, it announced that it would invest in cash through its subsidiary Yurong Enterprise to increase its capital.NT$9.5 millionYulon Group acquired approximately 50.7% of the shares of Jindouyun Internet Technology Co., Ltd. (i.e. LINE TAXI) and became the largest shareholder. After obtaining approval from the Taiwan Fair Trade Commission for this transaction, Yulon Group announced today (10/2) that it will cooperate with LINE to launch the new LINE GO brand. In addition to providing the original online taxi service, it will also integrate Yulon Group's car rental and airport transfer services, emphasizing the "GO Trust", "GO Convenience" and "GO Sustainability" concepts to promote the LINE GO MaaS (Mobility as a Service) ecosystem.

After Yulon Group became the largest shareholder, LINE TAXI changed its name to LINE GO, added car rental services, and expanded airport transfer services.
▲LINE TAXI is renamed LINE GO from now on

Starting today, the original LINE TAXI service will be renamed LINE GO, and the original official account will also be adjusted to "@linegotw". The usage method is the same as before, but additional self-tour rentals will be added, and airport pick-up services will be expanded, allowing users to use more mobile options through the LINE GO service.

Ziyouzu is part of the Yulon Group, so using the service requires a Yulon membership link, not a direct LINE account link. Once linked, you can quickly rent a car directly through your LINE GO account. You can rent and return the car at the location you rent it in, or at over 600 locations across Taiwan. You can also return the car directly to over 100 designated parking lots in Taipei and New Taipei City.

After Yulon Group became the largest shareholder, LINE TAXI changed its name to LINE GO, added car rental services, and expanded airport transfer services.
▲The usage is basically the same as before, but you must create a Yulong membership profile for the self-guided rental service

The membership registration process uses artificial intelligence technology to assist with verification, enabling identity verification, including driver's license verification, in as little as 20 seconds. Users can quickly rent and pick up their vehicles via their mobile phone, and pay the rental fee online. Yulon Group also emphasizes transparent vehicle information and the maintenance of clean and disinfected vehicles, ensuring peace of mind for users.

In addition to general vehicles, Yulon Group claims to provide a variety of brands and models in this service, including the Volvo XC40 small SUV. It also plans to add electric vehicle rental options in the future to give users more choices.

After Yulon Group became the largest shareholder, LINE TAXI changed its name to LINE GO, added car rental services, and expanded airport transfer services.
▲After changing its name to LINE GO, it emphasized the concepts of "GO Trust", "GO Convenience", and "GO Sustainability" to promote the LINE GO MaaS (Mobility as a Service) ecosystem.

For airport transfers, the service was previously focused on the Taipei and New Taipei City airports. Users could reserve a vehicle and complete payment 24 hours before departure. Now, it has been expanded to Taichung Ching Chuan Kang Airport and Kaohsiung Xiaogang Airport. It is expected to be officially launched in November. In addition, an instant pick-up service will be launched as a priority to meet more temporary airport transfer service needs. In addition, more airport transfer vehicle options will be added, including economical domestic cars, high-end business cars suitable for picking up VIPs, or six-seater cars that are convenient for the whole family.

After Yulon Group became the largest shareholder, LINE TAXI changed its name to LINE GO, added car rental services, and expanded airport transfer services.
▲Added car rental services and expanded airport transfer services

As for the original online ride-hailing service, it is now in its fourth year of operation in Taiwan. The cumulative number of users has exceeded 360 million, the number of co-drivers has reached 1.3, and a cumulative record of more than 3000 million pick-up and drop-off trips has been completed.

In this update, artificial intelligence voice calling is added.LINE CLOVA ChatbotBased on this, the system integrates voice-activated ride-hailing services with Microsoft Azure OpenAI artificial intelligence model training to improve speech recognition accuracy and speed up voice-activated ride-hailing times. Furthermore, the system utilizes Microsoft's STT speech-to-text and TTS text-to-speech technologies, allowing users to quickly skip the tedious process of entering addresses through the LINE Call Plus voice service.

In addition, the car selection section has been added with "luxury multi-purpose vehicles" that are more suitable for business needs, "6-seater multi-purpose vehicles" that are convenient for multiple people to ride, and "barrier-free multi-purpose vehicles" that allow people with disabilities to ride comfortably. "Pet-friendly vehicles" and "baby-safe vehicles" that provide baby seats have also been added previously, making the taxi service more comprehensive.

After Yulon Group became the largest shareholder, LINE TAXI changed its name to LINE GO, added car rental services, and expanded airport transfer services.
▲ Online ride-hailing services have entered their fourth year of operation in Taiwan, with a cumulative user base exceeding 360 million, 1.3 drivers, and over 3000 million rides completed.
Tags: ReservationLINE GOLINE TaxiYulonSomersault Cloud
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Mash Yang

Mash Yang

Founder and editor of mashdigi.com, and student of technology journalism.

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